Educational Consulting
With a particular expertise in content development, we support our clients in creating material that is age appropriate, relevant and educationally sound. Our highly collaborative process always respects the unique creative vision of our clients, as well as the art and power of storytelling. If a project is educationally viable, but not entertaining, enjoyable or engaging, children won’t be learning! We offer a range of services, including the development and review of:
- Curricula (defining a project’s overall educational mission, as well as designing specific goals)
- Bibles
- Pitches
- Scripts
- Storyboards, animatics and rough cuts
- Web-based games
- Toys
- Apps
- Books
- Materials for parents and teachers
“A children’s story that can only be enjoyed by children is not a good children’s story in the slightest.” ― C.S. Lewis
Research
To support the development of material and products that will resonate with their intended audience, we design and conduct qualitative research with respondents ages 3 and up! We strongly believe that research must be practical, strategic and actionable. Recommendations must always answer the question, “So what?” and help a project move forward in a timely and creative way. Methodologies include:
- Focus group interviews
- Ethnographies
- One-on-one in-depth interviews
- Dyads/Triads
- Online real-time chats
- Online message boards
Beth is a member of QRCA (Qualitative Research Consultants Association).
“Grown-ups never understand anything by themselves, and it is tiresome for children to be always and forever explaining things to them.” ― Antoine de Saint Exupéry